어딘가 모르게 슬퍼보이는 사람들이 있습니다. 자세히 보니 이들은 다 먹은 햄버거의 용기를 보고 슬퍼한 것이였는데요. 이 영상광고는 햄버거 한 개로 아쉬운 이들을 위해 더 큰 Grand Big Mac 나왔음을 알리는 McDonald's의 광고였습니다.
Advertising Agency: Leo Burnett London, UK
Business Director: Beth Watts
Account Director: Steph Bates
Senior Account Manager: Robert Ellen
Account Executive: Sophie Hedgley
Producer: Helen Choonpicharn
Project Director: Jamie Teale
New Business Manager: Alice Slade
Copywriter: Sam Hughes
Art director: Michaela Pannese
Chief Creative Officer: Chaka Sobhani
Creative Director: Graham Lakeland
Planner/CSU Director: Will Butterworth, Bianca Novaes
Designer: Paul Reddington
Photographer: Myles New
Photographer's agency: Myles New Photography
Media agency: OMD
Business Director: Emma Carr, David Burns
Client Leadership Manager: Patrick McDermott
Production company: Missing Link Films
Director: Alicia MacDonald
Producer: Ben Link
DOP: Kate Reid
Audio Post Production: Sam Robson / 750mph
Post Production: Framestore
CRM Agency Account Director: Suzanna Evans / Armadillo
Account Executive: Joe Panayiotou
PR Agency Account Director: Sophie Kinsella / Red Consultancy
Associate Director: Laura Oakley